Fry Media Blog | Large Format Digital Printing



Use Your Vehicle In Your Next Advertising Strategy

All businesses need advertising to boost their visibility and attract new customers.  The tried-and-true traditional methods of advertising are important though it is increasingly necessary for business owners to think about advertising and promotion in new ways.  There are a number of innovative marketing solutions that can boost your business and attract positive attention.  For instance, Phoenix car wraps can turn your vehicle into an instant advertisement.  Once your professionally designed vehicle wrap is applied to your car, truck, or SUV your new advertising adventure can begin.

Traditional methods of advertising can be thought of as passive.  That is, ads placed in news papers and magazines, billboards, and flyers stay in one place; a customer has to do something in order to see those ads.  A reader has to open the newspaper or a curious passerby has to pick up a flyer before the ad can be seen.  These ads can be very effective in some circumstances but your business deserves to have some new advertising strategies, too.  Phoenix car wraps are an advertising strategy that goes to work for you right away.  All you need to do is select the vehicle wrap dealership that you want to work with.  The dealership you choose will be able to create a custom wrap that features your business’s name.  You can add additional text, such as a phone number or website address.  Full color images can also be added; photo-quality pictures really draw the eye.

Once your vehicle wrap is placed on your car, it’s all ready to go.  Driving your personal or work vehicle while doing errands or other tasks will put your advertisement on display.  There’s no need to pay to renew advertising space.  Just imagine never having to print new flyers when the old ones run out.  A single vehicle wrap will be seen thousands of times in a half hour drive across town.

You’ll be pleased at how easy Phoenix car wraps are to care for.  In general, your newly-wrapped vehicle requires the same kind of care that you would give to any vehicle.  Simply wash it when it gets dirty and apply a light coating of wax to brighten the surface.  Most commercial car soaps can be safely used on wrapped vehicles.  A representative from the wrap dealership you go to can tell you all about how to take care of the wrap you’ve invested in.

Working with someone who designs Phoenix car wraps is a very pleasant experience.  The designer you work with will first ask about what kind of vehicle you have.  You’ll need to supply specific details about its make and model.  There can be subtle variations between car models; special editions, extended cab, and other alternative features will have a dramatic impact on the wrapping process so be as detailed as possible.  From there the designer will help you select which pictures will best represent your business.  Text can be added on any part of the wrap; your business’s name and phone number can be placed on the hood, sides, roof, or back.

Adding a custom wrap to your car is a great way to advertise your business.  You can promote your visibility everywhere you go without having to do anything out of the ordinary.  Your custom wrap will be easy to care for and professionally designed.  Phoenix car wraps are a one-time investment that will continue to pay off.

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